Senior Product Manager - Cards

At ASB, our purpose is to help our customers get one step ahead by creating products and services that genuinely make a difference in their everyday lives.

Within our Payments and Cards portfolio, we have an exciting opportunity for a Senior Product Manager to join our Personal Banking Product Practice.

This role has a strong focus on ensuring our products deliver great customer outcomes, operates within ASB's risk appetite, and meet evolving regulatory obligations. You'll work across the organisation to strengthen and uplift lending compliance, governance and operational excellence while continuing to deliver meaningful value for our customers.

If you're passionate about solving complex problems, navigating regulatory requirements, influencing senior stakeholders and translating obligations into practical product outcomes, we'd love to hear from you.

Te tūranga | The role

Reporting to the Chapter Lead - CC Product, you'll play a key role in shaping the strategy, performance and governance of ASB's Cards portfolio.

As a Senior Product Manager, you'll be responsible for identifying opportunities to improve customer outcomes, strengthen risk management and ensure our products continue to operate within ASB's regulatory and compliance frameworks. You'll provide thought leadership across the portfolio, translate strategic priorities into actionable initiatives, and lead the delivery of changes ranging from product enhancements through to large-scale regulatory and risk initiatives.

Working closely with stakeholders across Product, Risk, Legal, Compliance and the wider business, you'll balance customer, commercial and regulatory considerations to drive sustainable outcomes for both our customers and ASB.

Key Responsibilities Include

• Leading strategic product initiatives that optimise portfolio performance while strengthening compliance, governance and risk management.
• Supporting end-to-end product lifecycle management to ensure products deliver good customer outcomes and remain compliant with regulatory obligations, including CCCFA requirements.
• Partnering with Risk, Legal, Compliance and Assurance teams to manage reviews, audits, remediation activities and regulatory change.
• Influencing senior stakeholders across ASB and providing subject matter expertise to support strategic decision making.
• Identifying growth and optimisation opportunities and developing commercially sound recommendations that balance customer, operational and compliance outcomes.

As a senior member of the Product Practice, you'll also contribute to capability development across the team through coaching, mentoring and sharing your expertise.

Ō pūkenga | About you

You'll bring strong experience working with banking products, along with the ability to navigate complex regulatory environments and influence outcomes across a broad stakeholder group. You're comfortable balancing customer, commercial, operational, risk and compliance considerations to make sound product decisions.

You'll Likely Have

• Strong knowledge of personal banking products, processes, policies and systems.
• Experience leading complex change and influencing outcomes across multiple stakeholder groups.
• A strong understanding of New Zealand's financial services regulatory environment, including compliance, conduct and consumer protection obligations.
• Experience partnering with Legal, Risk, Compliance and Assurance teams to interpret obligations, manage risk and drive regulatory change.
• Working knowledge of CCCFA and responsible lending requirements, and experience applying these within consumer credit products.
• Strong analytical capability with the ability to translate customer, operational and commercial insights into effective product decisions.
• Commercial acumen combined with a pragmatic approach to balancing customer, risk and business outcomes.
• The ability to coach, mentor and develop others while fostering a collaborative and high-performing team environment.

Te mahi ki ASB | Working for ASB

At ASB, our values are more than just words. They're anchors to who we are and where we've come from. They guide how we work together, how we show up for our customers and communities, and how we shape the future of ASB.

• Kia Manaaki | Care – Care is about lifting our people, customers and communities to reach their potential.
• Kia Māia | Courage – Courage is about doing the right thing even when it feels hard.
• Kia Mahira | Curiosity – Curiosity is about better decision making and applying judgement before we act.

This is a fantastic opportunity for an ASB team member looking to broaden their impact and influence at an enterprise level. You'll have the opportunity to shape the strategic direction of one of ASB's largest product portfolios while helping ensure our products continue to deliver good customer outcomes and meet the highest standards of compliance, governance and risk management.

Me pēhea te tono | How to apply?

If this sounds like the right next step in your ASB career, we'd love to hear from you. Apply online and include a brief cover letter outlining how your experience aligns with the opportunity.

We review applications as they are received and may close the advert early if we find the right candidates. Please note that applicants must hold the legal right to work in New Zealand.

Successful candidates will be required to complete pre-employment checks, which may include a Police Check, Credit Check, AML compliance checks, verification of qualifications, and relevant overseas checks if applicable.