Content Director – The Hits

This is your chance to lead one of New Zealand's biggest audio brands.

The Hits reaches hundreds of thousands of Kiwis every week through great music, compelling personalities, unforgettable moments and content that matters to its audience. Now we're looking for the next creative leader to take the brand to the next level.

We're after someone who obsesses over audiences, loves developing talent, embraces innovation and knows how to create content people choose to spend time with.

If you're the kind of person who can't listen to a radio station, podcast or social video without thinking about how you'd make it better, keep reading.

What You'll Own

You'll lead the creative direction of The Hits across broadcast, digital, podcasting and social platforms.

You'll shape the sound of the station, coach talent to be at their best, build audience growth strategies and create the moments people talk about at work, at school pick-up and around the dinner table.

You'll Thrive Here If You...

• Have strong instincts and back them up with audience insight.
• Love coaching talent and helping people unlock their potential.
• Know how to create content that cuts through in a crowded media landscape.
• Are equally comfortable discussing ratings strategy, a breakfast show benchmark, a social content idea or a music log.
• Get excited about building audiences, growing brands and trying new things.
• Believe great content wins.

What Success Looks Like

• A strong, distinctive Hits sound.
• Talent that continually improves and evolves.
• More listeners, more engagement and more fans.
• Promotions and content that become genuine talking points.
• A brand that feels fresh, relevant and impossible to ignore.

What You'll Bring

• Experience leading radio, audio, media or content teams.
• A track record of growing audiences and developing talent.
• Strong content instincts and audience-first thinking.
• Energy, creativity and a willingness to challenge conventional thinking.
• The ability to inspire people and bring them with you.

Why The Hits?

Because opportunities like this don't come around often.

You'll be leading one of New Zealand's most recognised brands, working with exceptional talent and helping shape the future of audio at NZME.

You'll have the support, resources and freedom to make a real impact and the chance to create content that reaches audiences nationwide every single day.

If you're ready to build audiences, develop talent and create the next chapter of The Hits, we'd love to hear from you.

Applications close Friday 7 August.

All applicants will be asked about their working rights in New Zealand. E.g., Citizen, resident, visa, no visa etc.

New Zealand Media and Entertainment is NZ's premium integrated media group. We keep Kiwis in the know about what matters most to them, and dig into what’s going on in the world and why, as well as shining a light on the latest and greatest in news and entertainment. Combining radio, digital, and print we reach more than over 3.6 million* Kiwis every week.

We are home to more than 50 of Aotearoa’s award-winning media brands - each with its own voice, and each powered by the country’s top media personalities, journalists, broadcasters, designers, writers, commercial thinkers, operations teams, marketers, digital and tech specialists and many more. You can achieve anything you set your mind to here – the possibilities are endless!

Come and join the future of NZME. Give it your all and enjoy the ride because this could lead anywhere…