Senior Demand & Brand Manager - 18 month contract

Department: Sales & Marketing- Marketing

Location: Remote New Zealand

Description

• 18-month fixed-term contract. Remote work, based in New Zealand
• Own the full inbound demand engine and brand, both strategy and execution
• Work across North America, Australia, and New Zealand with established agencies and a modern tech stack
• Salary range: from $120,000 - $150,000

CartonCloud is an Australian-based SaaS company delivering market-leading Warehouse and Transport Management software. Our platform helps logistics and supply chain businesses reclaim time, streamline operations, and work smarter every day. We support 600+ customers across Australia, New Zealand, and a fast-growing footprint in North America.

The Opportunity

We're looking for a Senior Demand & Brand Manager to run CartonCloud's demand generation engine and brand authority programs on an 18-month contract. This is a hands-on leadership role with genuine ownership. You'll own the strategy and the delivery of our inbound funnel, from paid ads and website to SEO/AEO, messaging, and campaigns, and you'll lead the brand work that makes CartonCloud increasingly recognised across the logistics technology market.

You'll build and run the integrated campaign calendar across paid, organic, owned, earned, social, and PR; oversee our paid media agency and website partner; and lead flagship brand initiatives such as the CartonCloud Logistics Index. You'll work across North America, Australia, and New Zealand, partnering with our global marketing team.

The engine is already running! Established agency relationships, a modern stack (HubSpot, Webflow, Notion), and full-year strategies built out. This enables you to get to know the product and the team before putting your own stamp on it. If you love owning campaigns end-to-end, turning data into decisions, and building a brand people notice, this one is for you.

What You'll Own

• The integrated campaign calendar and demand generation strategy that delivers against SQL and pipeline targets
• Multi-channel campaigns - monitoring performance and optimising for pipeline
• CartonCloud's content strategy aligned to our ICP and industry segments, plus flagship brand initiatives like the Logistics Index
• Paid media agency performance
• Website performance as a demand channel, working with external partners
• Brand authority and PR - managing media opportunities, partnerships, and third-party placements

What we're looking for

• 5+ years in B2B SaaS marketing is essential
• Proven ability to build a campaign end-to-end - channel mix, strategy, budget, messaging, execution, and reporting
• Strong HubSpot skills - you can interrogate the data and tie activity to pipeline
• Oversight of paid media, run through an agency
• A data-driven approach to performance reporting that translates results into optimisation and strategy recommendations.
• Webflow, Canva, Notion, and webinar set-up (Zoom Webinars) are all advantageous; logistics or supply chain tech exposure is a nice-to-have

What's in it for You

• Base salary range: $120,000 – $150,000
• A senior role with real ownership across the full marketing mix and global markets
• Remote-first working with support for your home office set-up and a wellness allowance
• A genuinely flexible, work-from-anywhere culture
• An established team, agencies, and tooling, and the room to make your mark
• The chance to build brand authority for a growing global SaaS business in logistics technology

If you're ready to own the demand engine and brand for a growing global SaaS business, we'd love to hear from you. Apply now, or reach out to our Careers team at ***email_hidden*** for more information.

Our Process

To ensure every application is reviewed fairly and quickly, we use AI to assist with early resume and screening interview stages. All decisions are made by our people, and the process quickly transitions to interviews focused on genuine connection.