E - Commerce Lead

Everest People

  • Work across global markets in a dynamic role.

  • Lead the e-commerce performance for Zempire Camping.

  • Join an award-winning market leader in the outdoors industry.

Everest People are proud to continue our partnership with Zempire Camping, a New Zealand success story shaking up the outdoors - one tent at a time.

About the business

Based in Hamilton, Zempire is an award-winning global leader in innovative camping equipment, with a strong and growing presence across international markets including the US, Canada, the UK, Europe, Australia, and New Zealand.

Recognised as New Zealand’s leading camping brand, Zempire stands confidently alongside the world’s top outdoor companies - driven by cutting-edge design, an uncompromising commitment to quality, and a relentless pursuit of making camping more comfortable and enjoyable. This dedication has earned multiple international design awards across air tents, camp bedding, and camp furniture, and positioned Zempire as one of the world’s largest producers of inflatable tents.

At its core, Zempire remains a family business - fueled by bold strategic thinking, the ability to move quickly, and a premium product range that has built a loyal global following.

With a culture that champions innovation, adaptability, self-belief, and having fun along the way, Zempire is a true Kiwi success story - one that continues to grow, push boundaries, and perform on the global stage.

We’re now looking for an Ecommerce Lead to own and elevate Zempire Camping’s global direct-to-consumer channel.

About the role

This is a high-impact, commercially focused role where you’ll take ownership of Zempire’s ecommerce performance across global markets.

You’ll be responsible for ensuring the website operates as a high-performing sales channel while delivering a premium customer experience and trusted product education platform.

Leading your E-Commerce Coordinator and working closely with internal teams, external partners, and agencies, you’ll drive performance, optimise the customer journey, and continuously improve how Zempire shows up digitally.

If you enjoy taking ownership, working with data, and continually refining digital performance - this role is for you.

What you’ll be doing

  • Owning and driving global ecommerce performance across Shopify storefronts.

  • Optimising key metrics including traffic, conversion, AOV, and customer lifetime value.

  • Managing online merchandising, product visibility, and site performance.

  • Continuously improving the end-to-end customer journey and website experience.

  • Leading ecommerce execution of product launches and digital campaigns.

  • Managing CRM activity including email and retention initiatives.

  • Using data, analytics, and insights to inform decisions and improve performance.

  • Overseeing ecommerce systems, content, product data, and day-to-day operations.

  • Collaborating across marketing, product, supply chain, and external partners.

About you

You’re commercially driven, analytical, and confident taking ownership of ecommerce performance. You understand what drives digital growth and can translate data into action.

You take pride in the details, think beyond the basics, and are always looking for ways to improve customer experience and outcomes.

You’ll bring

  • 5+ years’ experience in ecommerce leadership.

  • Experience with multiple international storefronts due to complexities with different prices, promotions, and laws.

  • Strong and proven experience with Shopify.

  • Understanding of technical SEO

  • Proven ability to drive or support online sales performance.

  • In-depth understanding of customer journeys, conversion rates, and the ability to measure and action insights via analytics tools such as (e.g. GA4) and CRM platforms (e.g. Klaviyo).

  • The ability to manage multiple priorities, stakeholders, and systems.

  • A proactive, solutions-focused mindset and strong commercial acumen.

  • Experience selling durable goods, ideally premium durable goods, on an international scale is preferred.

  • An understanding of brand positioning for a non-discount, educational-focused brand is helpful.

Why Zempire?

  • Be part of a globally respected outdoor brand.

  • Work with innovative products and passionate people.

  • Join a business that values ownership, performance, and continuous improvement.

  • Play a key role in driving global growth through ecommerce.

Apply now and lead the digital growth of Zempire Camping.

Please call Everest People, Recruitment Partner Rachel Knox on 027 238 0031 for all confidential queries.

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