Marketing Specialist
ITW Construction Products - Asia Pacific
Date: 10 hours ago
City: Auckland, Auckland
Contract type: Full time
Marketing Specialist - Join a Global Leader in Innovation
Are you looking to make a real impact?
At Paslode, we’re not just a company; we’re a community of innovators. We’re seeking driven individuals who are passionate about their work and eager to contribute to our global success.
A Fortune 300 Company: With a legacy spanning over a century, Paslode is part of ITW who is a global industrial leader operating in diverse markets.
Innovative Brands: Our ITW portfolio includes renowned brands like Paslode, Pryda, and Ramset, trusted by industry professionals worldwide.
Entrepreneurial Culture: We empower our employees to think creatively, take ownership, and drive positive change.
About Paslode
At Paslode, we understand that using our tools isn't just about getting the job done – it's about the feeling. It's the confidence that comes from holding a tool engineered to perfection, admired by the greatest builders worldwide. It's being part of a collective community that doesn't compromise on quality, where every detail matters, and the pursuit of excellence is paramount.
This isn't just about products; it's about a powerful connection, a shared belief in doing things the right way so our end-users can keep firing all day without feeling it the next morning.
We're seeking a passionate Marketing Specialist to join our team. If you're someone who excels at developing engaging digital content, building strong online communities, and translating exceptional product quality into powerful brand experiences, this is your opportunity.
What You’ll Do
As the Marketing Specialist you will:
Make a difference: Develop and implement marketing programs to support the brand’s value proposition, new product launches and trade marketing initiatives across Paslode and Stockade for New Zealand, in collaboration with the ANZ Sales & Marketing teams.
Lead the Digital Strategy: Develop and execute engaging digital strategies across our ANZ owned platforms (websites, Instagram, TikTok, YouTube), including the management of external agencies to support execution, to enhance engagement and the customer journey experience.
Collaborate: Assist the Trade Marketing Manager with the management and implementation of trade marketing activity for trade customers in New Zealand. Develop and deliver, in collaboration with agency partners, product, technical and sales teams with content and collateral to support brand and product collateral, technical communications, internal and external presentations for New Zealand market.
Continuous Improvement: Support the development and continued refinement the brand value proposition across digital programs to drive awareness, advocacy and purchase across end users and channel partners.
What You'll Bring
Unlock Your Potential: Your Career, Our Commitment - We will support you in developing your skills so you can reach new heights.
Collaborative Culture: We believe in teamwork and innovation. Work alongside friendly and supportive colleagues who share your passion for sales and building dynamic customer relationships
Flexible Work Options: We’re committed to providing work-life balance and are open to discussing flexible arrangements.
Competitive Compensation and Benefits: Enjoy a comprehensive benefits package that including
If you're a self-motivated individual with a passion for Brand Marketing, we invite you to join our team.
ITW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin.
In order to apply for this role, it is essential you reside in New Zealand and have full-working rights.
Are you looking to make a real impact?
At Paslode, we’re not just a company; we’re a community of innovators. We’re seeking driven individuals who are passionate about their work and eager to contribute to our global success.
A Fortune 300 Company: With a legacy spanning over a century, Paslode is part of ITW who is a global industrial leader operating in diverse markets.
Innovative Brands: Our ITW portfolio includes renowned brands like Paslode, Pryda, and Ramset, trusted by industry professionals worldwide.
Entrepreneurial Culture: We empower our employees to think creatively, take ownership, and drive positive change.
About Paslode
At Paslode, we understand that using our tools isn't just about getting the job done – it's about the feeling. It's the confidence that comes from holding a tool engineered to perfection, admired by the greatest builders worldwide. It's being part of a collective community that doesn't compromise on quality, where every detail matters, and the pursuit of excellence is paramount.
This isn't just about products; it's about a powerful connection, a shared belief in doing things the right way so our end-users can keep firing all day without feeling it the next morning.
We're seeking a passionate Marketing Specialist to join our team. If you're someone who excels at developing engaging digital content, building strong online communities, and translating exceptional product quality into powerful brand experiences, this is your opportunity.
What You’ll Do
As the Marketing Specialist you will:
Make a difference: Develop and implement marketing programs to support the brand’s value proposition, new product launches and trade marketing initiatives across Paslode and Stockade for New Zealand, in collaboration with the ANZ Sales & Marketing teams.
Lead the Digital Strategy: Develop and execute engaging digital strategies across our ANZ owned platforms (websites, Instagram, TikTok, YouTube), including the management of external agencies to support execution, to enhance engagement and the customer journey experience.
Collaborate: Assist the Trade Marketing Manager with the management and implementation of trade marketing activity for trade customers in New Zealand. Develop and deliver, in collaboration with agency partners, product, technical and sales teams with content and collateral to support brand and product collateral, technical communications, internal and external presentations for New Zealand market.
Continuous Improvement: Support the development and continued refinement the brand value proposition across digital programs to drive awareness, advocacy and purchase across end users and channel partners.
What You'll Bring
- Marketing or Business Degree
- Minimum of 3 years’ experience in a brand or communications role
- Experience collaborating with channel customers to develop joint marketing plans
- Experience with marketing campaigns and events from planning through to delivery
- Excellent business communication & stakeholder engagement skills
- Demonstrated Project Management skills
- Demonstrated copywriting & proofreading skills
- Passion for Digital marketing and up to date with the latest digital marketing practices
- Construction industry experience valued but not prerequisite
- Hybrid working arrangement, 3 @ days Glen Field office and 2 days @ home
Unlock Your Potential: Your Career, Our Commitment - We will support you in developing your skills so you can reach new heights.
Collaborative Culture: We believe in teamwork and innovation. Work alongside friendly and supportive colleagues who share your passion for sales and building dynamic customer relationships
Flexible Work Options: We’re committed to providing work-life balance and are open to discussing flexible arrangements.
Competitive Compensation and Benefits: Enjoy a comprehensive benefits package that including
- Learning & Development Assistance
- Study Support
- Superannuation Resources
- Community Service Leave
- Paid Parental Leave
- Mental Health First Aides
- Employee Referral Program
- Corporate Discounts
- Health Insurance
If you're a self-motivated individual with a passion for Brand Marketing, we invite you to join our team.
ITW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin.
In order to apply for this role, it is essential you reside in New Zealand and have full-working rights.
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